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Porsche rides with esports giant FaZe Clan to reach next generation of luxury buyers
January 19, 2023
How Hollister and Forever 21 manage long-term creator relationships
January 17, 2023
Vans creates traveling 10-foot replicas of its shoes
December 16, 2022
Nerf launches into NIL marketing, AI imaging with social content
November 30, 2022
Budweiser rallies over 100 influencers for World Cup effort
November 17, 2022
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Agencies, consultancies step up metaverse investment, experiments
Accenture has made a strategic investment in Forma Vision, a provider of livestreamed video technology that...
Tech
January 30, 2023
Has TV ad measurement’s day of reckoning finally arrived?
It’s just weeks into 2023 and stakeholders throughout the media-marketing ecosystem have already moved pieces on...
Tech
January 30, 2023
DOJ slams Google to end ‘monopolistic grip’ on digital advertising
Tech
January 24, 2023
9 marketing trends to watch as 2023 tests transformation bets
Tech
January 18, 2023
C-store chains are betting on retail media in 2023. But at what cost?
Tech
January 13, 2023
Meta adds additional ad targeting restrictions for teen users
Tech
January 12, 2023
Consumer support for ads in streaming services remains solid, study finds
Tech
December 20, 2022
Tone is business-critical in 2023: Why static brand guidelines won’t work
Tech
December 12, 2022
Heineken tests attention-based metrics to track sponsorship success
Tech
December 7, 2022
Disney Advertising enhances clean room capabilities with VideoAmp partnership
Tech
December 5, 2022
Live shopping comes to select NYC holiday window displays
Tech
November 28, 2022
Amazon nears $10B in quarterly ads revenue while digital peers slump
Tech
October 28, 2022
Amazon unveils suite of new video advertising products
Tech
October 26, 2022
Kroger’s retail media guru on CTV ambitions and vanity metrics
Tech
October 21, 2022
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